GIANTS midfielder Tom Scully will join some of the competition's best players in a campaign to improve crowd behaviour at AFL games.

The campaign will see players feature on the big screen at AFL venues encouraging fans to support their team with passion, but in the right spirit.

Players from all 18 clubs feature in the campaign, including Sydney Swans captain Keiran Jack, Carlton skipper Marc Murphy, Brownlow medalist Jobe Watson, Kangaroos veteran Brent Harvey and exciting Hawthorn forward Cyril Rioli.

Scully says having the right support from the other side of the fence is a huge part of the game.

“All teams love having the support of the crowd behind them, and at the GIANTS we are lucky to have a very passionate fan base,” said Scully.

“Every player in the competition respects their opponents, and it’s important the crowd does the same.”