Josh Kelly has done it twice.
The star midfielder chose the lure of team success over multiple big money offers to commit to the GIANTS.
However, despite some Victorian clubs attempting to drag him home with multi-million-dollar mega-deals, his call to remain a GIANT was based more on relationships than premierships.
Don't be fooled though, he'd happily grab his club's historic first flag this weekend.
Kelly gets his opportunity against Richmond on Saturday.
Those outside the GIANTS might make their judgements on his decision based on premiership wins, but Kelly told AFL.com.au that he doesn't need a flag to know he's a happy GIANTS.
"Knowing what we're capable of and what we are as a club was definitely part of my reason to stay, but I don't need a premiership to justify it," he said.
"The club, and more importantly the people we have involved here, is why I stayed."
The GIANTS have enjoyed an outstanding finals series that started with a mauling of the in-form Western Bulldogs at home, followed by two of the greatest wins in the club's history on the road against Brisbane and Collingwood.
It was a stark turnaround from a side that couldn't manage a second-half goal against either Hawthorn or the Dogs in rounds 21 and 22.
It was a fortnight that tested the belief of the entire GIANTS organisation, but Kelly is proud of the way the GIANTS remained focused and committed to the season, and each other, and responded when it mattered most.
"We had some games that weren't ideal," he said.
"I feel like they were opportunities for us to reassess, but still know that we are capable of being a good football side that can match it with the best.
"That was led by brilliantly by (coach) Leon (Cameron) and (co-captain) Phil (Davis).
"We never stopped believing and we've been able to translate that into winning form.
"To be honest we did hear the talk – indirectly - from people on the outside writing us off, but we have belief in each other that’s been built up over the years.
"It's a unique club, there's a lot of passion, and the bond between the players and the staff really is strong.
"We're realising now more than ever that to be successful it takes everyone on the list.
"On Monday we watched videos of our teammates watching the preliminary final (win over the Pies) from home and going nuts, the buy-in from everyone at the club has been amazing."
Kelly's father Phil won two Sandover medals and a premiership with East Perth in the WAFL in the 1970s, but he never got to experience a Grand Final in the VFL in his five seasons at North Melbourne, one of the clubs that tried to prise his son from the GIANTS.
The 2017 Kevin Sheedy Medalist and All Australian is determined to make sure he grabs his chance against Richmond.
"Dad and I used to go to the Grand Final all the time, and it's been a massive dream of mine to play in one," he said.
"It's all a bit surreal but we're not satisfied yet.
"This is where we wanted to be, and we've put ourselves in a position to get what we want and we're excited by it all.
"The hunger and drive within this group has been built around winning a premiership.
"We understand we've got to bring our best against an impressive outfit in the Tigers, so we've got to come out and do our thing."
